Our team took over this rawhide dog chews & treat brand's Amazon operations in an effort to tackle its recurring catalog issues to skyrocket their performance. Here's how it went!
About Our Partner
This particular brand is a prominent producer of rawhide chews and treats all throughout North America. Before teaming up with us, the brand made significant efforts to boost its presence on Amazon by expanding its catalog on the platform. However, this decision led to many unforeseen challenges in effectively managing operations & logistics. Coupled with an inefficient advertising strategy, these issues contributed to an incredible amount of wasted money and damaged rank!
At a Glance
Challenges
- Incredibly disorganized catalog
- No brand identity/visibility
- Continued out-of-stock periods
- Costly & ineffective advertising structure
Solutions
- Consistent SKU rationalization
- Catalog-wide listing optimization
- SKU-oriented advertising strategy
- Strategic inventory management & forecasting
Results
Interested in Results Like These?
For Movement Retail partners, results like these are by no means uncommon. Schedule a call, shoot us an email, or give us a call at 717-340-2232 if you're interested in learning how we can drive similar results for your brand!
